The Proliferation of Inaccurate and Misleading Information through the Use of Social Media: The Impact on Pakistani Society

Journal Title: Qlantic Journal of Social Sciences - QJSS - Year 2023, Vol 4, Issue 4

Abstract

The purpose of this research project is to analyze the widespread problem of false and misleading information that is disseminated throughout social media platforms and to evaluate the significant effect that this problem has on society. The research employs a qualitative methodology to investigate the impact that algorithms, user behaviors, and technical characteristics play in amplifying misleading material. The primary objective of the study is to discover patterns and trends connected with the spread of misinformation. Ten professionals in their fields and journalists were chosen for this purpose. In order to transcribe the previously coded data, a number of themes and subthemes were devised and investigated. The purpose of this in-depth inquiry is to improve our knowledge of the intricate dynamics that are associated with the spread of misinformation on social media and to suggest concrete steps that may be taken to counteract the effects of this phenomenon on society.

Authors and Affiliations

Muhammad Tariq Abdul Shakoor Aqdas Waheed Saima Khan

Keywords

Related Articles

An Analysis of Online Content Marketing through YouTube Vlogging in Pakistan

This study is conducted to present the importance of Vlog marketing in Pakistan, which was started during the pandemic with the help of Zaid Ali's YouTube channel named Zaid Ali TV Logs. During the pandemic, the world tu...

A Cultural Transformation: Pakistani Girls Outperforming Boys in Education

In this paper, we highlight and present a nuanced picture of girls’ outperformance and boys’ underperformance in education in the urban centres of Pakistan. This is a very interesting and remarkable gender reverse trend...

Mediating Role of Organizational Justice between Talent Management and Employees’ Retention

The primary objective of this study was to conduct an empirical examination of the mediating function of organizational justice in the relationship between several aspects of talent management and employees’ retention. T...

Institutional Role in the Development of Leadership Skills among Students

The title of the study was the institutional role in development of leadership skills among students. This descriptive study aimed to investigate the problem through quantitative survey method research design. The major...

Willingness to Communicate in English: Its Influence on Oral Proficiency Levels in ESL Learners

This study investigates the impact of Willingness to Communicate (WTC) on oral proficiency in English language learning, particularly focusing on its influence as an individual difference in second language (L2) acquisit...

Download PDF file
  • EP ID EP733261
  • DOI https://doi.org/10.55737/qjss.090330941
  • Views 23
  • Downloads 0

How To Cite

Muhammad Tariq Abdul Shakoor Aqdas Waheed Saima Khan (2023). The Proliferation of Inaccurate and Misleading Information through the Use of Social Media: The Impact on Pakistani Society. Qlantic Journal of Social Sciences - QJSS, 4(4), -. https://europub.co.uk/articles/-A-733261