The Role of Social Capital in Enhancing Competitive Advantage
Journal Title: International Journal of Business and Management Invention - Year 2017, Vol 6, Issue 4
Abstract
:The present study aims to examine the impact of internal social capital on competitive advantage at Jordanian banks. The study's sample consists of (480) employees that will help answering the study's questions and hypotheses; besides, the researcher developed a questionnaire for the detection of social capital dimensions (relational social capital, cognitive social capital and structural social capital) and the level of competitive advantage. The most important findings and conclusions of the research are: The arithmetic mean of the estimates of employees at Jordanian banks towards social capital dimensions were high. The arithmetic mean of the estimates of employees at Jordanian banks towards competitive advantage were moderate. Regression results indicates that there is statistically significant effect for social capital on competitive advantage at Jordanian banks. Besides, Structural social dimension influence came first concerning the size of the effect.
Authors and Affiliations
Dr. Bassam Al-Daibat1
Keywords
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