Towards Determining the Level of Adoption of Business-ToConsumer Electronic Commerce (B2CEC) Among Merchants in Southwestern Nigeria
Journal Title: IOSR journal of Business and Management - Year 2018, Vol 20, Issue 4
Abstract
This Paper Determined The Level Of Adoption Of Business-To-Consumer Electronic Commerce (B2CEC) Among Adopting Merchants In Southwestern Nigeria. This Is With A View To Maximize The Adoption Rate Of The Technology In The Region. Survey Method Was Employed And Primary Data Were Obtained Through Questionnaire Administered Face-To-Face To Ten Purposively Selected B2CEC Merchants. The Questionnaire Elicited Information On The Level Of Adoption Of B2CEC By Considering Factors Such As Absorptive Capacity And Market E-Readiness Among Others. The Data Were Subjected To Relevant Descriptive Statistical Analysis. The Results Showed That, The Level Of Adoption Of B2CEC In Southwestern Nigeria Is Increasing Due To High Absorptive Capacity, And Also Confirmed The Lack Of Government EReadiness Which Had Resulted In Inadequate Infrastructure To Support And Improve B2CEC Adoption Among Merchants.
Authors and Affiliations
Adeyemo O. A. , Oyebisi T. O.
Keywords
Related Articles
- EP ID EP411108
- DOI 10.9790/487X-2004087683.
- Views 41
- Downloads 0
Influence of Business Strategy and Human Resource Management Practice on Organizational Performance with Mediation Human Resource Outcome (Study on Banking in Southeast Sulawesi Province)
This study aims to determine the mechanism of causal relationship between Human Resource Management (HRM) Practice on Organizational Performance. In response to the debates from previous researchers on how HRM Practice a...
Growth of Cinepolis in India: Organic or Inorganic?
The biggest Cineplex chain of Mexico Cinepolis landed in India in the year 2009 and now exhibiting movies at 339 screens in different locations spread across the country. Growth in business may take place in two major di...
The Effect Of Competence And EnvironmentOn Employee Performance Through Motivationat Immigration Office In Class Ii Pati Central Java Indonesia
This study aims to analyze the influence of work competence of employees and the work environment on employee performance through work motivation at the Office of Class II Immigration Pati Central Java, Indonesia. Popula...
Wine, A French Symbol Turning Into A Chinese Investment
Purpose: Perfect alchemy between men’ expertise and the progress of science, the French symbol had played a key role in the international trade. The purpose of this paper to isto insist on the influence that this merchan...
Success Story of a Start-up – A Case Study of OLA Cabs
"Start-ups don't die, they commit suicide. In other words, 90 percent of start-ups fail because the founders get bored, discouraged, or something else, and they move on to other things, not because of some catastrophe. N...