VALUE CHAIN ANALYSIS OF MANGO IN KOLAR AND RAMNAGAR DISTRICT
Journal Title: PARIPEX-Indian Journal of Research - Year 2017, Vol 6, Issue 12
Abstract
Our study Value chain analysis of mango in kolar and Ramnagar District, tries to analyse the various players involved in the value chain. According to this we will try to analyse how the input supplying companies providing the inputs to the farmers, how the farmers are utilizing the inputs and producing the Mango and after this how the harvesting takes place and which link the mango gets channelized into the market, from there many links like traders and commission agent comes into light and there by the processor and then by there a marketing agency comes into face and then the organized retailer/ unorganized retailers will comes and then the finally the intended point to the final consumer will come where they are the end users who replies back with the chain that whether the product received by them is good or not, so this reply gives an understanding to the all links to make certain changes intended to suit the needs of final consumers.
Authors and Affiliations
Sandeep N, Dr. H. M. Chandrashekar
Keywords
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