Wybrane innowacje wdrożone przez przedsiębiorstwa handlu detalicznego, ich źródła a wybory konsumentów miasta Tarnowa w latach 2014–2016
Journal Title: Przedsiębiorstwo i region - Year 2017, Vol 0, Issue 9
Abstract
This article is led to describe, is based on the chosen and the particular innovations which were used by the corporations (firms, companies) of the retail trade in Tarnow from 2014 to 2016 and also presents some sources of those innovations in the area. The way to obtain the customers and to have a good relations with them, also to increase the quality of the products, ought to be the main point in these preparations or researches to achieve the success. The other zones, where the innovations are conducted, must be preparing the best offers, decreasing all the costs, which are connected with the service. What is more, and should be mentioned, is the improvement of the work’s condition. This is very essential matter. All the factors, were used in the analyses were prepared to present how the customers can experience and if they need all these changes and innovations. Moreover, the important question in this article is, if the innovations can help some companies to have better development in their business. What is also very essential, if the clients notice the changes and what is done, by the proper companies, to help the customers to make the right decisions.
Authors and Affiliations
Zbigniew Kolak
Keywords
Related Articles
- EP ID EP316437
- DOI 10.15584/pir.2017.9.10
- Views 68
- Downloads 0
Współpraca i konkurencja podmiotów destynacji turystycznej
Tourist offer is created by entities of the direct tourism economy, ie. hotels entrepreneurs, travel agencies, tourist carriers and other handlers of tourism services. The tourist offer is also created by the stakeholder...
Mikrobrowary jako element rozwoju regionalnego w Polsce i na Podkarpaciu
In recent years, a boom in the micro-brewery sector has been observed in the world. This boom was launched in the US and UK. Nowadays, it is clearly outlined in Poland as well. This phenomenon is referred to as the “craf...
Europejski Fundusz Społeczny jako instrument zarządzania kapitałem ludzkim na rynku pracy
The aim of this article is to show the role of EFS as an instrument of human capital projects funding as an important factor of local labour markets stimulation. The European Social Fund (ESF) has a key role in supportin...
Sytuacja ludzi młodych na rynku pracy w województwie podkarpackim
The aim of this study is to present certain aspects related to the situation of unemployment of young people (under 25 years old), living in the Podkarpackie voivodeship and to provide the statistical data and the result...
Znaczenie kapitału intelektualnego w przedsiębiorstwie
Nowadays, when big importance is put on achieving constant competitive advantage and to growth of value of enterprise, quality and level of its non-material assets became significant. Key ingredient of those assets is hu...