Wykorzystanie wydarzeń organizowanych w miastach poprzemysłowych województwa śląskiego dla rozwoju turystyki
Journal Title: Rozprawy Naukowe Akademii Wychowania Fizycznego we Wrocławiu - Year 2015, Vol 50, Issue 3
Abstract
Events organized in cities are perceived as an important stimulus of tourism development. This refers especially to post-industrial cities, having problems with, among others, a negative image, which hinders them from staying competitive in the market. The aim of the paper is to evaluate the level to which selected post-industrial cities located in Southern Poland use events to support their development in the field of tourism. The author made a literature review to show the functions that cultural, sports, and business events can fulfil in the cities they are organized in. What is more, ways of measuring the impact of the events on achieving the aims included in the cities development strategies were indicated. The development strategies of post-industrial cities were analysed to draw conclusions concerning the aim of the article.
Authors and Affiliations
Paweł Piotrowski
Keywords
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