A STUDY ON CUSTOMER INVOLVEMENT IN PURCHASE OF HOME APPLIANCE Journal title: International Journal of Marketing and Technology Authors: P. Janaki and S. Premila Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
HOW TO HANDLE DIFFERENT TYPES OF RETAIL SHOPPERS AND MAKE SHOPPING A MEMORABLE EXPERIENCE FOR THEM Journal title: International Journal of Marketing and Technology Authors: Mrs. Gurpreet Kaur Chhabra Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
A Green Segmentation: Identifying the Green Consumer Demographic Profiles in Sri Lanka Journal title: International Journal of Marketing and Technology Authors: D.S.Rohini Samarasinghe Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
Mode l Development and Validation for S tudy ing Consumer Preferences of Car Owners Journal title: International Journal of Marketing and Technology Authors: Balakrishnan Menon and Dr. Jagathy Raj V.P Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
Urban and Semi-Urban Consumers Perception on Organized and Unorganized Retail outlets Journal title: International Journal of Marketing and Technology Authors: Gangadharaiah. D.N, Dr. H.N.Ramesh and Dr. Hanumanthappa Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
Bandwidth Enhancement of UWB Microstrip Antenna with a Modified Ground Plane Journal title: International Journal for Research in Applied Science and Engineering Technology (IJRASET) Authors: J. Bharanitharan, R.Sandhya Subject(s): Engineering, Applied Linguistics
Influencing Factors on Retail Stores (A Case Study of Twin cities in Andhra Pradesh) Journal title: International Journal of Marketing and Technology Authors: Dr. M. Vijay Kumar and M. Gopinath Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
Investors’ attitude towards Post Office Deposits Schemes - Empirical Study in Udaipur district, Rajasthan Journal title: International Journal of Marketing and Technology Authors: Dr. Dhiraj Jain and Ms. Ruhika Kothari Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
SOCIAL MARKETING: A THEORETICAL PERSPECTIVE Journal title: International Journal of Marketing and Technology Authors: Sajoy P.B. Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
ENZYME SCOURING OF COTTON FABRICS: A REVIEW Journal title: International Journal of Marketing and Technology Authors: DrKiroMojsov Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
“AN EMPIRICAL PAPER OF CHANGING CONSUMER BUYING BEHAVIOUR IN MODERN RETAIL OUTLETS IN KARNATAKA” Journal title: International Journal of Marketing and Technology Authors: B. Shyamsundar And Dr. K. Nagendra Babu Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
Study of Oil Degrading Bacteria Isolated From Oil Contaminated Sites Journal title: International Journal for Research in Applied Science and Engineering Technology (IJRASET) Authors: Arpita Gupte, Sheetal Sonawdekar Subject(s): Engineering, Applied Linguistics
A Study on Effect of Internet Advertising on Consumer Behaviourwith special reference to Coimbatore Journal title: International Journal of Marketing and Technology Authors: Dr.Priya Kalyanasundaram Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
INFLUENCE OF RETAIL STORE ATTRIBUTES ON CUSTOMERS’SHOPPINGBEHAVIOR Journal title: International Journal of Marketing and Technology Authors: Dr. Prafulla W. Sudame And Amala N. Nahar Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
Model Formulation for Quantitative Research on Purchase Intentions of Car Owners Journal title: International Journal of Research in Social Sciences Authors: Mr. Balakrishnan Menon Subject(s): Economics, Education, Law, Linguistics, History , Anthropology, Geography