A Research on the Effect of Local Participation Tendency to City Brand Commitment Journal title: Journal of the Human and Social Science Researches Authors: Yunus Bahadır GÜLER| Yrd. Doç. Dr. - Öğr. Gör.ybguler@hotmail.com, Alper GÜRER| KKÜ, Keskin MYO alpe... Subject(s): Methodology of Social Sciences
City Placement: A New Element in the Strategy of Integrated Marketing Communication of Cities Journal title: Journal of Management and Business Administration. Central Europe Authors: Andrzej Szromnik Subject(s): Management Science/Operations Research, Human Resource Management, Management
University and city marketing - the cases of Poznań, Wrocław and Kraków. Model approach Journal title: Journal of Education Culture and Society Authors: Kamil Glinka Subject(s): Education & Educational Research, Multidisciplinary Sciences
EXAMINATION OF ESKİŞEHİR AS A BRAND CITY IN CITY MARKETING Journal title: Uluslararası Batı Karadeniz Sosyal ve Beşeri Bilimler Dergisi Authors: Feride Melis Özsöz Subject(s):
MODERN MARKETING CONCEPTS AS THE BASIS FOR FORMATION AND INCREASE OF THE ATTRACTIVENESS OF CITIES AND TERRITORIES Journal title: Baltic Journal of Economic Studies Authors: Iryna Budnikevych Subject(s):
FAIRTRADE TOWN INITIATIVE AS A MARKETING TOOL Journal title: Polish Journal of Management Studies Authors: Marcin Jasiński Subject(s):
Festivals and destination marketing: An application from Izmir City Journal title: Journal of Tourism, Heritage & Services Marketing Authors: Ige Pirnar, Sinem Kurtural, Melih Tutuncuoglu Subject(s):
Perception Research on Developing Brand Identity for Small Cities Journal title: PRIZREN SOCIAL SCIENCE JOURNAL Authors: Serpil Kestane Subject(s):
Identifying and Evaluating Smart City Marketing Parameters (Case study: Tabriz) Journal title: International Journal of Innovation in Marketing Elements Authors: Paria Samadi-Parviznejad,Zahra Soltani, Subject(s): Management and Marketing
