Selection of coding vectors for Random Linear Network Coding Journal title: International Journal for Research in Applied Science and Engineering Technology (IJRASET) Authors: Mane Pallavi Ramesh Subject(s): Engineering, Applied Linguistics
GREEN MARKETING – A BRIDGE BETWEEN CONSUMERISM AND CONSERVATION Journal title: International Journal of Marketing and Technology Authors: Richa Arora and Nitin R. Mahankale Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
A Study on Consumer perceptions and Brand Equity Analysis of Men’s shirts: foreign Brands Vs Domestic brands Journal title: International Journal of Marketing and Technology Authors: A. Pughazhendi and R. Thirunavukkarasu Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
Effect of After Sales Services of Cars in Building Customer Loyalty Journal title: International Journal of Marketing and Technology Authors: Mr. Nikhil Monga and Dr. Bhuvnender Chaudhary Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
Effect of Brand Image & Self Image Congruency on Brand Preference & Customer Satisfaction Journal title: International Journal of Marketing and Technology Authors: Reshma Farhat and Dr. Bilal Mustafa Khan Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
EXPLORATION OF CRITICAL SUCCESS FACTORS AND CONSUMER BUYING BEHAVIOR AND CUSTOMER ACCEPTABILITY FOR DETERGENT BRAND SELECTION IN NCR Journal title: International Journal of Marketing and Technology Authors: Dr. P.K. Agarwal, Mr. Pradeep Kumar and Ms. Swati Gupta Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
IMPACT OF TELEVISION COMMERCIALS UPON THE PURCHASE BEHAVIOR OF URBAN INDIAN CHILDREN Journal title: International Journal of Marketing and Technology Authors: Sujata Khandai and Bhawna Agrawal Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
Factors for Specific Brand PreferenceStudy with reference to Ponds Talcum Powder Journal title: International Journal of Marketing and Technology Authors: Dr. S. Valli Devasena Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
Role of Colours in Consumer Preferences Journal title: International Journal of Marketing and Technology Authors: Dr. Sumesh Raizada Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
An empirical analysis of effect of advertising on marketing of FMCG product Journal title: International Journal of Marketing and Technology Authors: Munish Kumar Tiwari Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
Effectiveness of Celebrity Endorsement of various Brands: teenager’s perception Journal title: International Journal of Marketing and Technology Authors: Dr. Vipul Vyas Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
Issues of Branding in domestic LPG in India Journal title: International Journal of Marketing and Technology Authors: Dr Gaurav Lodha and Amit Vyas Subject(s): Computer and Information Science, Economics, Banks and Banking, Organizational Science
Privacy Preserving in Association Rule Mining Journal title: International Journal for Research in Applied Science and Engineering Technology (IJRASET) Authors: Sneha V. Dhande, Priyanka K. Patil Subject(s): Engineering, Applied Linguistics
Model Formulation for Quantitative Research on Purchase Intentions of Car Owners Journal title: International Journal of Research in Social Sciences Authors: Mr. Balakrishnan Menon Subject(s): Economics, Education, Law, Linguistics, History , Anthropology, Geography
Investigating the Effect of Brand Awareness and Brand Image on Purchase Behavior of Customers Journal title: International Journal of Research in Social Sciences Authors: Aylar Zeynalzade Subject(s): Economics, Education, Law, Linguistics, History , Anthropology, Geography
