The Reevaluation of Communication in Customer Approach – Towards Marketing 4.0 Journal title: International Journal of Contemporary Management Authors: Anna Tarabasz Subject(s): Management
Wpływ współczesnych technologii na zmianę działań marketingowych w organizacji. Marketing 4.0 Journal title: Marketing Instytucji Naukowych i Badawczych Authors: Witold Świeczak Subject(s):
The impact of modern technology on changing marketing actions in organisations. Marketing 4.0 Journal title: Marketing Instytucji Naukowych i Badawczych Authors: Witold Świeczak Subject(s):
Wpływ Internetu rzeczy (Internet of Things) na wartość dodaną Marketingu 4.0 Journal title: Marketing Instytucji Naukowych i Badawczych Authors: Wojciech Łukowski Subject(s):
The impact of the Internet of Things on value added to Marketing 4.0 Journal title: Marketing Instytucji Naukowych i Badawczych Authors: Wojciech Łukowski Subject(s):
“3G” Business Model for Marketing 4.0: Implications for Circular Economy Journal title: Journal of Emerging Trends in Marketing and Management Authors: Bistra Vassileva, Yordan Ivanov Subject(s):
EVALUATION OF FAMILY BUSINESS MARKETING ACTIVITIES Journal title: Marketing Identity Authors: Naděžda Petrů, František Zich Subject(s):
Humanización de marca Coca-Cola Journal title: Revista CIES Authors: Manuela Toro García, Vianney Graciano Higuita, Maria Victoria Gómez Navarro Subject(s): Business Administration, Marketing, Management Science
The Effect of Brand Awareness and Brand Image on Customer Purchase Decisions and Customer Advocacy Behavior: A Study on Consumers of Kapal Api Coffee Brand Journal title: International Journal of Social Science And Human Research Authors: Amri Yahya, Nuryakin, Siti Dyah Handayani Subject(s): Economics, Humanities, Law, Social Sciences, Literature, Sociology of Education, Criminology, Public Administration