Effect Of Personal Motivation Factors On Negative Electronic Word-Of-Mouth Communication Intention Journal title: Journal of the Human and Social Science Researches Authors: Zübeyir ÇELİK| Araş. Gör., Yüzüncü Yıl Üniversitesi, Erciş İşletme Fakültesi zubeyircelik@yyu.edu.tr... Subject(s): Methodology of Social Sciences
The study of the formation of consumer attitudes and intentions towards internal and external characteristics of fast food restaurants Journal title: International Research Journal of Applied and Basic Sciences Authors: Maryam Rahimi*| Department of Business Management, (Marketing), Islamic Azad University, Science and... Subject(s): Public Health and Community Medicine
Determinants of Passing on Viral Messages Empirical Analysis of a Viral Marketing Campaign on Facebook Journal title: Online Journal of Communication and Media Technologies Authors: Bettina Lis| Johannes Gutenberg University, Germany, Jonathan Schulz| Johannes Gutenberg University,... Subject(s): Data Communication and Networks, Technology and Design Education, Development Studies
Investigating word-of-mouth (WOM) factors influencing patients’ physician choice and satisfaction Journal title: International Journal of Medical Research & Health Sciences (IJMRHS) Authors: Metin Argan| Department of Sport Management, Sport Science Faculty, Anadolu University, Eskisehir, T... Subject(s): Medicine, Biomedicine, Dentistry and Oral Surgery, Oncology, Public Health and Community Medicine
VIEWS ABOUT HIRING A WEDDING PLANNER FOR A EUPHORIC EVENT OF LIFE – ‘WEDDING’ (A CASE STUDY OF AHMEDABAD CITY) Journal title: International Journal of Management, IT and Engineering Authors: Seema G Hariramani Subject(s): Computer and Information Science, Engineering, Management Science, Development Studies
Online Consumer Reviews as Marketing Instrument Journal title: Dezbateri social economice Authors: Andreas Fruth, Monica Neacsu Subject(s):
Rosnące znaczenie mediów społecznościowych jako szansa dla firm w walce o uwagę klienta Journal title: Zarządzanie i Finanse Authors: Agnieszka Chwiałkowska Subject(s):
Growing importance of social media as the opportunity for brands to win customer attention Journal title: Zarządzanie i Finanse Authors: Agnieszka Chwiałkowska Subject(s):
Viral Marketing by social networking sites with reference to Whatsapp & Facebook Journal title: International journal of Emerging Trends in Science and Technology Authors: Jaideep Singh Subject(s):
Message Oriented Approach to WOM Effects in Service Industries Journal title: Journal of Economics and Financial Analysis Authors: Mustafa Dilber, Lokman Incirkus Subject(s):
The Importance of Similarity and Expertise of the Information Source in the Word-Of-Mouth Communication Process Journal title: International Conference on Marketing and Business Development Authors: Jolanta Tkaczyk Subject(s):
Word-Of-Mouth in Social Media. The Case of Polish Tourist Industry Journal title: International Journal of Management and Economics Authors: Bartosz Deszczyński Subject(s):
Factor Affecting Positive & Negative Word of Mouth in Restaurant Industry Journal title: International Journal of Trend in Scientific Research and Development Authors: Subject(s): Biological Sciences, Computer and Information Science, Engineering, Mathematics, Agricultural Engineering, Management, Engineering, Multidisciplinary
How Culture Influences the Perception of Online Consumer Reviews Journal title: International Journal of Business and Applied Social Science Authors: Mr.Raffaello Rossi Subject(s): Economics, Social Sciences, Interdisciplinary, Business, Finance, Agriculture, Multidisciplinary, Sport Sciences
