A Study of Factors That Support Longevity of Business Enterprises
Journal Title: IOSR journal of Business and Management - Year 2018, Vol 20, Issue 1
Abstract
The high mortality of business enterprises has been a frequent development particularly following major economic events such as the 2008 global financial crisis. Various enterprises like Enron, Lehman Brothers, Arthur Anderson and many more alike were functioning enterprises until their sudden fold-up which left the business world surprised. Many companies since than are currently planning, and strategizing towards survival and finally longevity of their corporations. However, very few firms have succeeded to survive for at least a century and remain important in the present market. Business firms such as Nokia, Samsung and IBM etc have survived the ever changing business environment in their industries and also diversified so as not to become outdated or collapsed. So many factors may be linked to the success of these business firms in achieving their longevity and remain some of the top business firms globally. Thus, this study focuses on producing a framework which shows the main factors that are vital for any business firms to survive for lengthy duration.
Authors and Affiliations
HamzaAliyu Galadanchi, Lily JulientiAbu Bakar
Keywords
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- EP ID EP409451
- DOI 10.9790/487X-2001025359
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