AN ANALYSIS ON CUSTOMERS’ SATISFACTION TOWARDS INTERNET SERVICE PROVIDERS
Journal Title: European Journal of Business and Social Sciences - Year 2014, Vol 3, Issue 3
Abstract
Anew revolution is in the making, similar to the industrial revolution that took place at the turn of the last century. Many economists, management experts and futurists agree that the world has entered the new age of information. The primary drivers of this information age—technology and markets-are well known. The influence of technology is to realize that the Internet is just ‘one big service’. All businesses and organizations that operate on the Internet are essentially providing services—whether they are giving information, performing basic customer service functions, or facilitating transactions. The Internet is changing the way to work, socialize, create and share information, and organize the flow of people, ideas, and things around the globe. Yet the magnitude of this transformation is still underappreciated. Internet services have been receiving many negative feedbacks in terms of speeds, connectivity, quality and price. In this context, the researcher has undertaken to analyze the Customers Satisfaction towards Internet Service Providers.
Authors and Affiliations
Dr. B. Sumathisri| AP3, Department of Commerce and Management Studies, Srinivasa Ramanujan Centre, SASTRA UNIVERSITY,KUMBAKONAM. TAMIL NADU- 612 001, INDIA, E-mail : bsumathisri@gmail.com, M. Muthumeenakshi| Research scholar, Srinivasa Ramanujan Centre, SASTRA UNIVERSITY,KUMBAKONAM. TAMIL NADU- 612 001, INDIA &, S. Anand| Research scholar, Srinivasa Ramanujan Centre, SASTRA UNIVERSITY,KUMBAKONAM. TAMIL NADU- 612 001, INDIA
Keywords
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