Analysis of Business Risks of Fast Food Firms in Calabar Metropolis, Cross River State, Nigeria
Journal Title: Saudi Journal of Business and Management Studies - Year 2018, Vol 3, Issue 7
Abstract
Abstract:The study analyzed business risk of fast food firms in Calabar metropolis, Cross-River State, Nigeria. Specifically, it assessed the operations of fast food businesses, analyzed rate of growth of the firms, evaluated the different risks involved and determine the effect of risk variables on their performance (profit). Both primary and secondary data were used while data obtained were analyzed using descriptive statistics, business risk model and multiple regression analytical technique. The results revealed that 75.6% of the firms source their raw materials from the markets; their mean growth rate was 5.78 with a mean coefficient of variation of 67.16%, showing that most firms were exposed to high level of risk. The regression results revealed that business risk, volume of sales, age of the firms, variable costs, business equity growth rate and total revenue were significant on profit. Consequently, the study recommended that, in setting up a fast food business, the social setting of the people particularly their food preferences should be considered, managing variable costs through bulk purchases could improve the profit of these firms and that the significant variables should be considered for optimum performance and sustainability. Keywords: Business, Risk, Fast Food, Firm, Metropolis, Cross-River State.
Authors and Affiliations
Eyo, E. O, Akpan A. N, Enimu
Keywords
Related Articles
- EP ID EP398365
- DOI -
- Views 139
- Downloads 0
Making the City of Tangerang South, Halal Culinary Tourist City
Abstract:Halal culinary tourism is part of tourism. Tourism in recent years has become a very competitive market. One important component of tourism resources is the destination. The most competitive tourist destinations...
Divide Policy at the Amman Stock Exchange: The Stability Issue in the Banking Sector
Abstract: Dividend policy is probably one of the most ed corporate finance issues. This decision has been examined in terms of its “stability” and “Determinants”. This thesis examines dividend policy stability and determ...
HCD Practices and Its Impact on Sustainable Growth:“A Study on Selected Banks in Ghana.”
AbstractThe study introduces HCD Practices as the main alternative for interventions that improve the efficacy of individuals working in the Ghanaian Banking Industry. HCD Practices are lasting practices such as training...
The Impact of Corporate Governance on Nigeria Economy Using Some Selected Organizations (Banks) From the South East Region of Nigeriaas the case study
Abstract: In this study, Corporate Governance was examined to ascertain its impact on the Nigeria economy using some selected organizations from the south east region of Nigeria as its case study. The sources of the data...
Knowledge Management, Employee Satisfaction and Performance: Empirical Evidence from Nepal
Abstract: Knowledge Management (KM) is the process that deals with obtaining, processing, storing, disseminating and applying of information and knowledge within an organization to support and enhance its business perfor...