BRINGING REALITY CLOSER TO GAMERS
Journal Title: Megatrendy a médiá - Year 2018, Vol 5, Issue 1
Abstract
Digital games have always been characteristic as well as popular by the possibility to escape physical reality into virtual worlds for fun and relaxation. Although, current technological development (e.g. AR, VR) and various marketing strategies (e.g. SoLoMo) paradoxically push this reality closer to gamers’ genuine reality, creating new perceptions, feelings and experiences. The study defines and illustrates new forms of reality between pure virtual immersion within digital games and alternate reality games, created by always-available (mobile) localisation and social contact with people from close surroundings.
Authors and Affiliations
Zdenko Mago
Keywords
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