Causal and consequential risk assessment in the publishing industry
Journal Title: Економіка. Фінанси. Право - Year 2018, Vol 12, Issue
Abstract
The article deals with the research and substantiation of the causal risk assessment in the publishing industry of the national economy. Different scientific approaches to the classification of risks are singled out. The definition of risk in the publishing industry of the national economy is proposed. The problem of risk-related coordination in the publishing industry has been identified. The formation of successive interconnected stages for the development of a strategy for the development of the publishing industry of the national economy taking into account the risk is suggested. The risk issues related to the choice of intermediaries in the publishing market are investigated. it is suggested to evaluate the intermediary according to the appropriate models of competitiveness in the decision-making process on cooperation in publishing business. The proposed principles of forming a system of criteria for management risk. Thus, the concept of risks as deviations in the way of achieving the goal in the publishing industry of the national economy is not generally abstract, but real. The risks in the publishing industry of the national economy are the probability of an unsubstantiated choice of the idea of the subject of publishing activity, which will lead to negative economic results, taking into account unpredictable and unfavorable developments in the relevant environment. The risks in the publishing industry have been shown to have both material and immaterial effects. The author proposes some subjects for the publishing sphere to limit the degree of expected hazards, which will reduce the level of possible risks in the publishing business. In the process of making a decision on cooperation in publishing, it is necessary to evaluate the intermediary according to the relevant models of competitiveness: indicator model, dominant model, model of minimal restriction, mono model, field model, qualimetric model, priority model, model of expected utility. Subjects of the publishing industry should create a comprehensive risk management system that will ensure the reliability of the process of detection, diagnosis, measurement, evaluation, control and monitoring of all types of risks inherent in this segment of the national economy, taking into account the mutual influence of different categories of risks.
Authors and Affiliations
Yurii Oleksandrovych Morshchavka
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