Determinants of Business Information Security
Journal Title: International Journal of Marketing and Technology - Year 2012, Vol 2, Issue 7
Abstract
Insufficient security can result in downtime, or even worse, reduce credibility with customers and partners. Many organisations have preventive security measures in place, such as firewalls, antivirus systems and networking monitoring software. But while prevention can go a long way in safeguarding information assets, having a plan in place for meeting potential threats is critical. Realizing comprehensive security relies upon organizations ability to strategically assess areas of potential weakness, which is where having an assessment of business overall security program comes in and thereafter setting the business objectives for information security, often called security program design and management. The focus of this paper is on the major objectives to be considered for safeguarding the business information.
Authors and Affiliations
Mr. Rahul Mohare and Dr. Ujjwal Lanjewar
A Study on online marketing strategies used by E- Entrepreneurs in India
This research analyses E-Entrepreneurs like flipkart.com, Amazon.com, Naaptol.com etc, and the characteristics of online marketing strategies used by new media Entrepreneurs. This research helps to understand the natur...
The Use of Visual Cues and Metaphors in Advertising
By evoking profound thoughts and emotions, visual cues grab a reader‟s attention. It allows them to interpret the image in a literal and metaphorical way. Visual cues are used ubiquitously in advertising in the form of...
E-COMMERCE AND M-COMMERCE: ISSUES AND RECOMMENDED SCREENING
The increase of the demand, flexibility and power of wireless deals provides proper opportunities for rising up services to customers. In fact, this could mean the real services providing in all times (Despite the pers...
Contribution of Muslim Women in Trade and Commerce: A study of Kantha Workers in Rural Bengal
In the traditional sense, it has become a part of family ideology that women’s place is at home while the men’s task is to go out to work to earn money and to render support for his wife and children. The male and the...
“FINANCIAL PERFORMANCE ANALYSIS OF CO-OPERATIVE SUGAR FACTORY”
he finance is life blood of business. The finance is most important function of the organization. We cannot imagine a business without finance because it is central point of all business achieves. Its effective managem...