FORMATION OF THE ENTERPRISE STRATEGIC MANAGEMENT PROGRAM
Journal Title: Інфраструктура ринку - Year 2018, Vol 15, Issue
Abstract
The article deals with the main theoretical aspects of strategic management in the enterprise. The main approaches to strategy definition are analyzed, and their own vision is proposed. The main features of the glass industry in Ukraine are determined. The SWOT-analysis of the industry was carried out and the main problems in development were identified. The program of strategic management is offered on the example of the glass industry enterprise.
Authors and Affiliations
V. V. Balkovskaya, D. V. Griniv
Keywords
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- EP ID EP511971
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