INNOVATIONS IN UPDATED SCIENTIFIC COMMUNICATIONS
Journal Title: Інтелект ХХІ - Year 2017, Vol 2, Issue
Abstract
The paper examines innovational approaches in scientific communications, which become rather popular in our days and are designed to form scientific literacy among wide segment of society. The main idea of modern scientific communication is that the science must be presented as somewhat useful and interesting, available for "common people". The role of scientist turns from "overmam" to "common man" who has sense of humor, hobbies and is open for the world as everybody. The first thing that must be explained while scientific communication is how the scientific discovery and it's results may be used in everyday life, what benefits it will bring, what is its practical value. All methods of scientific communications are viewed in context of three groups. The first one is classical and means information exchange by using of media sources, such as TV, radio, magazines etc. Other groups are rather new for Ukraine, but they are rapidly developing. The group of communications by live interaction becomes plenty popular. It includes all methods of face-to-face interplay between scientist and the receivers of information. Another updated group of methods of scientific communication is online interaction that provides communications by means of Internet-sites, social networks, blogs electronic databases etc. The significance of science communication for individuals and society is considerable. It forms the progressive view on science, promotes democratization and ethical solution of many problems.
Authors and Affiliations
S. Tkatchuk, V. Stakhurskiy
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