RECONSTRUCTION OF THE ESTHETIC CONCEPT OF CHARM IN THE ENGLISH AND UKRAINIAN LINGUISTIC CULTURES
Journal Title: Одеський лінгвістичний вісник - Year 2018, Vol 11, Issue
Abstract
The article represents a contrastive study of the linguistic means verbalizing the ethno-specific aesthetic concept CHARM / ЧАРІВНІСТЬ in the English and Ukrainian languages. The research focuses on the reconstruction of the common and distinctive features of this concept in English and Ukrainian linguistic cultures. The work considers motivational, notional, associative and evaluative features of the given concepts. The presence of common motivational features in the structures of the concepts of CHARM and ЧАРІВНІСТЬ suggests that the phenomenon of charm was interpreted in the English and Ukrainian linguistic cultures in the same way. The study results indicate that the informants of both cultures associate the common features of CHARM with both internal and external abilities of a person to attract charm and enrapture other people. The differences in the perception of this concept are the following: for English-speaking informants CHARM is expressed as a set of outward means for creating a pleasant communicative environment in every-day and professional interaction. For Ukrainian-speaking informants CHARM is an inherent property related to a definite set of ethical values (faith, goodness, sincerity) usually born by loved-ones, relatives, first of all mothers. The linguistic reconstruction of the concept CHARM / ЧАРІВНІСТЬ showed that the concept is rather lacunary for the carriers of Ukrainian, and its "mastering" only begins at the current period of the integration of Ukrainian and Western European cultures. In the English linguistic culture, concept CHARM, on the contrary, is quite "pragmatised" and is actively used in textadvice in order to create a positive image in public and interpersonal communication.
Authors and Affiliations
Yuliia Tomchakovska
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