RISK OF INNOVATIVE ACTIVITY ON THE REAL ESTATE MARKET
Journal Title: Zeszyty Naukowe Wyższej Szkoły Humanitas Zarządzanie - Year 2019, Vol 20, Issue 1
Abstract
The paper presents the risk of innovative activities in the real estate market. The aim of the paper is analysis of the investment risks within services in this market. It postulated that the risk connected with implementation of innovations in the real estate market is especially critical to this market. Secondary sources of information regarding the innovative activity on the real estate market and related risks were used to achieve the work objective, and obtained as part of the project “Support for monitoring cohesion policy ...”, furthermore results connected in the European Innovation Scoreboard 2016 and the results presented by McKinsey &Company derived from the survey of 100 biggest companies in Poland. Analysis of the results obtained in the study supported the thesis concerning the important role of the risk of innovative activities in the real estate market, which is little transparent in Poland and characterized by substantial variability of conditions.<br/><br/>
Authors and Affiliations
Marcin Sitek
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