SCIENTIFIC CONCEPTS OF CORPORATE CULTURE FORMATION IN HISTORY OF ECONOMIC THOUGHT

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SCIENTIFIC CONCEPTS OF CORPORATE CULTURE FORMATION IN HISTORY OF ECONOMIC THOUGHT

Journal Title: Науковий погляд: економіка та управління - Year 2018, Vol 3, Issue 61

Abstract

Theme actuality. In modern conditions of management development an interest in corporate culture grows since it’s a phenomenon that influences successful development of the enterprise activity. Efficiently defined and constructed corporate culture should be considered as a powerful strategic tool that allows the coordination of the work of all structural units and certain staff members to achieve the company’s goals. Corporate culture belongs to a class of phenomena that have a multi-dimensional interpretation, different variants of definition that, at first glance, give it a different substantive character. The basis for the clarification of corporate culture essence, its place in the enterprise management system is the study of scientific concepts of the formation and development of the concept «corporate culture» in the history of economic thought. The article outlines the preconditions of emergence and processes that accompanied corresponding phenomenon development. An evolutionary approach is proposed for the study of corporate culture; it allows determining of its sources, driving forces and historical forms. The correlation between concepts of organizational and corporate culture in the scientific literature has been analyzed. It has been highlighted in the survey how the development of civilization, scientific and technological progress lead the society to the need for the development of spiritual culture, and even the demands of high culture, ethics in the labour activity should be priority in terms of a clean economy requirements. The key role in the efficient functioning of a modern enterprise is played by its corporate culture, which today is used by leading foreign and domestic enterprises as an innovation management tool. Thus, this phenomenon will become an effective instrument for achieving the enterprise’s mission in modern features of external and internal environment of the enterprise, characterized by globalization and integration, instability and unpredictability.

Authors and Affiliations

Yana Oleksenko

Keywords

corporate culture enterprise corporate spirit organizational culture human capital external competitive environment integration processes globalization of economic space

EP ID EP450160
DOI 10.32836/2521-666X/2018-3-61-9
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