The Influence of Achievement Motivation, Courage To Take Risks, And Entrepreneurial Commitment On Business Sustainability of Local Market Traders In Makassar City
Journal Title: IOSR journal of Business and Management - Year 2018, Vol 20, Issue 3
Abstract
This study aimed to investigate the influence of achievement motivation, courage to take risks, and entrepreneurial commitment on business sustainability of local market traders in Makassar City. The population in this study involved all traders of local markets in Makassar City, amounting to 20 markets that were registered officially in the Regional market Makassar Raya of Makassar City and spread in several sub-districts in Makassar City. The total sample size in this study was 120. The results of this study indicate that achievement motivation and entrepreneurial commitment had a positive and significant influence on business sustainability, while courage to take risks had a negative and significant influence on business sustainability of local market traders in Makassar City.
Authors and Affiliations
M. Ihsan Said Ahmad, Chalid Imran Musa, Agung Widhi, Suradi Tahmir
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