The use of trichotomy concept of tourist motivation factors in management process by means of creating value for customer
Journal Title: Zeszyty Naukowe Małopolskiej Wyższej Szkoły Ekonomicznej w Tarnowie - Year 2016, Vol 30, Issue 2
Abstract
In the article a discussion on basic notions within the scope of tourist motivation and the theory of factors motivating to travel was presented. Their new perspective in the form of a trichotomy concept of tourist motivation factors was demonstrated. Within this concept three factor groups were singled out: motivators which, when present, generate an urge, propensity to participate in tourism; demotivators which, when they occur, cause a negative attitude towards tourist activity. Their impact sectors on tourist attractiveness of destinations (realm of tourist reception) differ dramatically, although they occur simultaneously in a tourist region (destination). Thus this concept constitutes a methodological directive suggesting an extension of the area of analysis of conducted research to include tourist motivation factors which have a nature of a destimulant of the researched environment.
Authors and Affiliations
Leszek Kozioł, Michał Kozioł
Keywords
Related Articles
- EP ID EP191298
- DOI -
- Views 74
- Downloads 0
Perceived strategic uncertainty and early recognition of changes in business environment: A study of selected Polish innovative companies
Contemporary business organizations are facing increasingly turbulent environments, ones dramatically complex and changeable, where changes occur rapidly, are difficult to foresee, and emerge from discontinuous processes...
Opis i ocena pracy dydaktycznej profesora uczelni akademickiej
W referacie przedstawiono refleksje o metodyce pracy dydaktycznej w uczelni akademickiej. Opisano cele i proces pracy dydaktycznej w Małopolskiej Wyższej Szkole Ekonomicznej w Tarnowie oraz dokonano oceny tego procesu.
The essence and types of organizational culture - review of the concept
Organizational culture is commonly identified with its easily noticed manifestations, however that depiction is oversimplified and it does not fully express the complexity of that phenomenon. As its essence is hidden in...
Fuzzy sets in analysis of economic system capacity to function
The paper presents some ideas, showing that the methods of fuzzy sets may be effective in simulation studies of the economic systems dynamics. Fuzzy, by nature, results of such simulation studies are characterized as mul...
The impact of advertising on consumers' behaviour on the market
The paper presents the impact of advertising on consumers' behaviour on the market. It stresses that in the time of constantly appearing new products and their on-going improvements and modifications, both producers an...