WIRELESS TELEPHONE SERVICES IN INDIAAN APPRAISAL OF SERVICE QUALITY
Journal Title: International Journal of Marketing and Technology - Year 2011, Vol 1, Issue 3
Abstract
The Indian telecommunication industry is one of the world's fastest growing industries. It is also the second largest telecommunication network in the world in terms of number of wireless connections after China. The first National Telecom Policy was announced by the Government in 1994 (NTP-94) with the objectives of providing telephone on demand, provision of world class services at reasonable prices and universal availability of basic telecom services to all villages. NTP-1994 recognized that the required resources for achieving these targets could not be made available only out of Government sources and private investment and involvement of the private sector was required to bridge the large resource gap. Entry of private sector payers in telecommunication sector has introduced the concept of service quality to the service providers as well as the subscribers. The present article is an attempt to make an assessment of service quality for the wireless telephone services in respect of selected telecom service providers with the help of service quality parameters based on SERVOQUAL Model.
Authors and Affiliations
Dr. Ramesh Lal Dhanda and Ms. Ritu Jain
Keywords
Related Articles
- EP ID EP19228
- DOI -
- Views 373
- Downloads 25
CERTAIN RULES REGARDING DIVISIBILITY BY PRIME NUMBERS BETWEEN 12 TO 100
In Literature some rules of divisibility by prime numbers are available. In the present paper, we have formulated certain rules regarding the divisibility by prime numbers up to100 (i.e. between 12 to 100).The paper is...
E-tailing: Tapping The Customers Online
The word 'retail' is derived from the French word 'retaillier' meaning 'to cut a piece off' or 'to break bulk'. In simple terms it involves activities whereby product or services are sold to final consumers in small qu...
PROFITABILTY ANALYSIS OF RELIANCE TELECOM LTD
Telecommunication is the assisted transmission over a distance for the purpose of communication. It typically involves the use of electronic devices such as the telephone, television, radio or computer. There are many...
CLUSTER BASED MUTATION TESTING USING HOMOGENEOUS AND HETEROGENEOUS N-MUTANTS
Mutation testing is to check the quality of test cases by changing code. The proposal examines mutation testing based on clusters.Clusters contains homogeneous and heterogeneous mutants. It consists two mutagens in it...
To study Consumer Decision making process for Second Hand Car as a replacement of Two Wheeler (Bike)
In the earlier days still the new brand car are the status symbol and upper class of the society had the car but in the present scenario this trend has entirely changed new car is not only status symbol but also is a b...