Taming the Information Beast: Content Customization and Its Impact on Media Enjoyment for Online Consumers Journal title: Online Journal of Communication and Media Technologies Authors: Laura F. Bright| Texas Christian University, USA Subject(s): Data Communication and Networks, Technology and Design Education, Development Studies
The Efficacy of Religious Outdoor Advertising in the Southern United States Journal title: Online Journal of Communication and Media Technologies Authors: Jefferson Spurlock| Troy University, USA Subject(s): Data Communication and Networks, Technology and Design Education, Development Studies
Innovations in Placing Advertisements on Television: An Analysis of News Channels in India Journal title: Online Journal of Communication and Media Technologies Authors: Shilpi Jha| ManavRachna International University, India Subject(s): Data Communication and Networks, Technology and Design Education, Development Studies
Appeals, Sexual Images, Visual Metaphors and Themes: Differences in Condom Print Ads across Four Continents Journal title: Online Journal of Communication and Media Technologies Authors: Jo-Yun Li| University of South Carolina, USA, Lulu Rodriguez| University of Illinois at Urbana-Champ... Subject(s): Data Communication and Networks, Technology and Design Education, Development Studies
Content Analysis of Print Advertisements of Sports Utility Vehicles (Suvs) In India Journal title: Online Journal of Communication and Media Technologies Authors: Jinal Parikh| Ahmedabad University, India Subject(s): Data Communication and Networks, Technology and Design Education, Development Studies
Equality through the Internet? Communicating Digital Inequality and the Identity of Youth in Turkey Journal title: Online Journal of Communication and Media Technologies Authors: Mine Gencel Bek| Ankara University, Turkey, Esin Aygün| Ankara University, Turkey Subject(s): Data Communication and Networks, Technology and Design Education, Development Studies
Celebrity Endorsement Influence on Brand Credibility: A Critical Review of Previous Studies Journal title: Online Journal of Communication and Media Technologies Authors: Okorie Nelson| Covenant University, Nigeria, Agbaleke Deborah| Covenant University, Nigeria Subject(s): Data Communication and Networks, Technology and Design Education, Development Studies
Impact of Television Media in Influencing Consumer Buying Behaviour Through Humourous Adverstisements Journal title: Online Journal of Communication and Media Technologies Authors: N.Senthilkumar| Anna University, India, S.Venkatesh| Anna University, India Subject(s): Data Communication and Networks, Technology and Design Education, Development Studies
SIX SIGMA, A TECHNIQUE FOR THE COMMERCIAL LOGISTICS MANAGEMENT Journal title: European Journal of Business and Social Sciences Authors: Cosmescu Ioan| University “Lucian Blaga” Sibiu, Romania, Dumitrescu Luigi| University “Lucian Blaga”... Subject(s): Economics, Management Science
BUSINESS ENVIRONMENT CONDITIONS IN MORE ADVANCED TRANSITION ECONOMIES Journal title: European Journal of Business and Social Sciences Authors: Grazina Startiene| dr. of social sciences (Economics), professor of of Kaunas University of Technolo... Subject(s): Economics, Management Science
FACTORS AFFECTING ATTITUDE TOWARD WEB ADVERTISING – A SCENARIO OF UNIVERSITY STUDENT IN PAKISTAN Journal title: European Journal of Business and Social Sciences Authors: AASMA NAZEER| Lecturer, Business Administration FUUAST, Islambad aasmanazeer@gmail.com , SEYED IBN... Subject(s): Economics, Management Science
IRRATIONALITY: SOURCE OF SUSTAINABLE COMPETITIVE ADVANTAGE? Journal title: European Journal of Business and Social Sciences Authors: Md.Fazla Mohiuddin msc .business administration| (Corresponding Author ) Linkoping University Linkop... Subject(s): Economics, Management Science
INCREASING RELEVANCE OF THE NPO’S AND CSO’S: A MANAGEMENT PERSPECTIVE Journal title: European Journal of Business and Social Sciences Authors: Jan-Erik Lane| University of Freiburg Germany, Joe Wallis| University of Sharjah. UAE Subject(s): Economics, Management Science
COMPETITION OF THIRD SECTOR ORGANIZATIONS IN THE PURSUIT OF SUSTANIBILITY WITHIN THE TURKISH CONTEXT Journal title: European Journal of Business and Social Sciences Authors: Ezgi YILDIRIM SAATCI| Department of Management, Okan University Social Entrepreneurship and Social R... Subject(s): Economics, Management Science
MAXIMIZING ADVERTISING EFFECTIVENESS Journal title: European Journal of Business and Social Sciences Authors: Yi Hsu| Graduate Institute of Business and Management National Formosa University evehsu@ms22.hinet.... Subject(s): Economics, Management Science