SPATIAL COORDINATES IN BUILDING THE BRAND IMAGE OF REGIONAL METROPOLISES. THE CASE OF IAŞI MUNICIPALITY Journal title: Journal of Urban and Regional Analysis Authors: Mădălina PAFTALĂ-CIUBOTĂRIŢA, Octavian GROZA, Lydia COUDROY DE LILLE Subject(s):
CREATING LOVEMARKS THROUGH MOBILE APPLICATIONS Journal title: Marketing Identity Authors: Ladislava Knihová Subject(s):
BRAND AS A RESULT OF LOVEMARK Journal title: Marketing Identity Authors: Silvia Klinčeková, Jarmila Šalgovičová Subject(s):
SLOVAK LOVEBRAND AND ITS MARKETING STRATEGIES Journal title: Marketing Identity Authors: Alena Kusá, Zuzana Záziková Subject(s):
Evaluación de los atributos de las Lovemarks en universidades en Bogotá Journal title: Revista Virtual Universidad Católica del Norte Authors: Wilfredo Romero Jiménez, Giomar Alexander Uribe Torres, Sandra Rojas-Berrio, Oscar Robayo-Pinzón Subject(s): Humanities, Social Sciences