Marketing analysis of the attractiveness of Bosnia and Herzegovina for foreign investors and role of marketing in their attracting Journal title: Acta Economica Authors: Милош Шипрагић Subject(s): Economics
City Placement: A New Element in the Strategy of Integrated Marketing Communication of Cities Journal title: Journal of Management and Business Administration. Central Europe Authors: Andrzej Szromnik Subject(s): Management Science/Operations Research, Human Resource Management, Management
PLACE BRANDING AKO FENOMÉN GLOBALIZUJÚCEHO SA SVETA. TEORETICKÉ VÝCHODISKÁ Journal title: FOLIA GEOGRAPHICA Authors: Jana MICHALKOVÁ Subject(s):
MEASUREMENT OF PLACE MARKETING ORIENTATION Journal title: FOLIA GEOGRAPHICA Authors: Magdalena FLOREK Subject(s):
POSSIBILITIES OF APPLICATION OF MARKETING IMSTRUMENTS IN PLACE MARKETING AREA Journal title: FOLIA GEOGRAPHICA Authors: Magdalena FLOREK Subject(s):
PLACE MARKETING PROCESS: THEORETICAL ASPECTS OF REALIZATION Journal title: FOLIA GEOGRAPHICA Authors: Kvetoslava MATLOVIČOVÁ Subject(s):
CONCEPT OF “FIGURE OF MERIT” FOR PLACE MARKETING IN DIGITAL NOMADISM AGES Journal title: Marketing Identity Authors: Dušan Mladenović Subject(s):
Place product in the promotion of communes – the case of the Milicz carp and the Barycz Valley Journal title: Journal of Education Culture and Society Authors: Kamil Glinka Subject(s): Education & Educational Research, Multidisciplinary Sciences
University and city marketing - the cases of Poznań, Wrocław and Kraków. Model approach Journal title: Journal of Education Culture and Society Authors: Kamil Glinka Subject(s): Education & Educational Research, Multidisciplinary Sciences
The Position of Tourism and Territorial Marketing in the Context of Paradigmatic Change to Tertiary Geography Education in Slovakia Journal title: GeoJournal of Tourism and Geosites Authors: MATLOVIČ René, MATLOVIČOVÁ Kvetoslava Subject(s):
The Olympic Games in the Creation of the Image of the Host Country and City Journal title: Historia i Polityka Authors: Marcin Widomski Subject(s):
CREATIVITY IN THE PERCEPTION OF SENSORY LANDSCAPES AND THEIR ROLE IN PLACE BRANDING: THE CASE OF THE REGIONAL UNIT OF MAGNESIA, GREECE Journal title: International Journal of Humanities and Social Sciences Authors: Katsafadou Sotiria, Lalou Georgia, Deffner Alex-Michael Subject(s):
Branding a Border City: the Territorial Marketing Strategy of the City of Oradea Journal title: EUROLIMES Authors: Luminița Șoproni Subject(s):
The Concept of Green Tourism Development on the basis of Places Marketing in Ukrainian-Polish Cross-border Region Roztochya Journal title: EUROLIMES Authors: Yuriy STADNYTSKYI, Olena Pasternak, Olha P. Demedyuk Subject(s):
Smart versus Digital. Integrating Technology in city Branding Journal title: EUROLIMES Authors: Mirela MĂRCUŢ Subject(s):