A Review on New Research Methodology Adopted In the Field Of Retail Management
Journal Title: IOSR journal of Business and Management - Year 2018, Vol 20, Issue 6
Abstract
Today Retail Management is considered as the modern aspects of business. Many to bands are already opening their retail chain store or planning to do so in the near future. The business environment is also driving these organized sectors to consider the retail establishments. There are many factors which not before todays are make as important. These factors are very crucial to extract the data’s of various types relate with the retail management sectors. These factors are very crucial to extract the data’s of various types relate with the retail management sectors. In recent days certain shifts are recognized in the research areas as well as in the research subjects. So the focus of the researcher is to develop a comprehensive approach within the research format which not only relate with the collection of data but also try to understand the psychological behavioral aspects of the consumers. The influence generating factor are also considered by the modern researchers to establish their hypothesis include all the operational areas of retail management.
Authors and Affiliations
Gautam Rudra, Shakil Anwar Siddique, Dr. Rumna Bhatacharaya
Keywords
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- EP ID EP411537
- DOI 10.9790/487X-2006020104.
- Views 61
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