Core knowledge and evolution trend of sports industry research in China based on co-word analysis
Journal Title: Health Science and Management - Year 2024, Vol 3, Issue 1
Abstract
This paper takes the sports industry-related literature published in CSSC journals from 1998 to 2022 as the research object. With the help of Bicomb2.0 and gCLUTO software, seven kinds of keywords were identified, and then the research hotspots of sports industry for more than 20 years were deeply explored. Based on the core hot issues, multi-dimensional scale analysis is used to create two-dimensional spatial coordinates to further explore the dynamic trend of sports industry research. The research holds that the research of China's sports industry focuses on "two main lines", focusing on "four heats and four innovations", from the countermeasure research of sports industry development to the innovative research of sports industry supply and demand docking, and explores how to break the lock of sports industry and promote the high-quality development of sports industry. In the future, the sports industry will focus on policy promotion, consumption upgrading and capital injection, and there will be broader development space in the fields of health promotion, content innovation and digital drive, and the development format of "sports+"will be more mature; Emerging industrial organization forms are emerging day by day; Sports precision service is more in place; The innovation ability of sports industry has been continuously improved; The co-creation value of experience economy is more and more obvious.
Authors and Affiliations
Wen Che, Chuanxia Shi, Kun Ma
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