Developing a Long Term Relationship with the Customers
Journal Title: Journal of Computing and Management Studies (JCMS) - Year 2019, Vol 3, Issue 1
Abstract
The customer relationship is very much focused by the companies nowadays. The emphasize of the companies on the customer relationship management is only to keep the customers satisfied and get feedback from the customers regarding the product which is very much helpful in the consumer research and product development. The contribution of this work is to analyze how long term relationship could be established with customers. The findings of this work will be helpful in customer retention for a longer term.
Authors and Affiliations
Zeeshan Saeed
Keywords
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