E-COMMERCE AND M-COMMERCE: ISSUES AND RECOMMENDED SCREENING
Journal Title: International Journal of Marketing and Technology - Year 2012, Vol 2, Issue 8
Abstract
The increase of the demand, flexibility and power of wireless deals provides proper opportunities for rising up services to customers. In fact, this could mean the real services providing in all times (Despite the person’s place). In the current Business organizations, mobile commerce or M-Commerce has been entered in finance, services, retails, and telecommunication and information technology services. In these sectors, M-Commerce is not only being widely accepted but also it is being more used as a popular way of business/ commerce. In this paper we try to provide an overview of the fundamentals about m-commerce and e commerce. This paper attempts to help business managers, particularly those without IT background, to understand the key elements and basic issues of m-commerce and to assess the impact of m-commerce on current and future businesses as well as to identify new business prospects. In this paper we view MCommerce as activity of conducting E-commerce transactions using mobile terminals over a wireless network. We are recommending screening in different positions of every order through E-commerce and M-commerce. Finally, we’ll look briefly into the situations of the mobile telephony market in the world.
Authors and Affiliations
Niranjanamurthy M, Kavyashree N, Mr S. Jagannath and Asghar Afshar Jahanshahi
Keywords
Related Articles
- EP ID EP19541
- DOI -
- Views 379
- Downloads 15
BANKING SECTOR REFORMS AND IT’S IMPACT ON INDIAN ECONOMY
Indian economy has been recording impressive growth rates since 1991. The main thrust of the financial sector reforms has been the creation of efficient and stable financial institutions and development of the markets,...
Process Improvement of an Organization Enhancing Better Quality System – Applying TQM
At present customer satisfaction is the prime objective of any organization. Customer can be either internal or external. From various practices outcome we have realized that TQM is the best quality programme for repla...
A comparative study of customer attitude towards ATM of SBI and ICICI bank
The Automated Teller Machine (ATM) is one type of innovation that can mechanically accept deposits, issue withdrawals, transfer funds between accounts and collect bills. This study aims at comparing the attitude of peo...
A New approach to Sensor less vector control of induction motors
Induction motors are used in variable speed drive applications with the development of vector control technology. There are two forms of vector or field oriented control: direct field orientation, which relies on direc...
IMPACT OF FDI ON ECONOMIC DEVELOPMENT OF INDIA
Once unlocking up of the Indian economy to the world economy, the country witnessed crowd stream of foreign capital into the economy. In the era of globalization foreign direct investment (FDI) takes vital part in the...