FORMING ANALYTICAL PROCUREMENT OF COMPETITIVENESS MANAGEMENT OF AN AGRICULTURAL ENTERPRISE USING THE BALANCED SCORECARD
Journal Title: Вісник Одеського національного університету. Економіка. - Year 2016, Vol 21, Issue 8
Abstract
The article defines the direction of estimating the competitive ability of an agricultural enterprise according to the areas of finance, marketing, manufacture and competence. In order to estimate the competitive ability of an agricultural enterprise, components of the balanced scorecard are settled and distributed into lag and advanced. As a result of the integrated estimation of the strategic competitiveness of agricultural enterprises of Ukraine, their rating is constructed. Quality levels of consolidated indicators of estimating strategic and tactical competitive ability of agricultural enterprises of Ukraine are defined.
Authors and Affiliations
М. R Yarmak
Keywords
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- EP ID EP223397
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