INTEGRATED APPROACH TO ASSESSING THE LEVEL OF IMPLEMENTATION OF THE COMPETITIVE POTENTIAL OF THE RESTAURANT INDUSTRY ENTERPRISE
Journal Title: Бізнес-навігатор - Year 2018, Vol 2, Issue 45
Abstract
The article presents an integrated structural model of the competitive potential of a restaurant business enterprise. The system of partial indicators of estimation of local potentials with the account of sectorial specificity of enterprises of restaurant economy is offered. The structural-logical scheme is developed and the methodical approach to the estimation of the level of realization of the competitive potential of enterprises of restaurant economy is substantiated.
Authors and Affiliations
K. V. Kal’enik
Keywords
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- EP ID EP659671
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