Negotiation Processes: Tactics of Preparing a Successful Negotiation
Journal Title: International Journal of Innovation in Marketing Elements - Year 2022, Vol 2, Issue 1
Abstract
Negotiation is a fast-paced activity. That is, the negotiation process is evaluated and changed throughout the process, from beginning to end. Before taking any action or retaliating, both sides consider their own interests and aims in order to analyze their own and the other's positions. These judgments and estimations are frequently susceptible to change during the negotiation process. The fresh information that comes in must be categorized and assessed. The dialogue's complexity and difficulty stems from its dynamic and variable nature. If each negotiation has three stages: preparation, advancement and leadership, negotiation, and conclusion, the stage of preparing for the negotiation in advance to accomplish the desired result in a successful negotiation will be very significant and effective. Therefore, in this article, some hints are given as to how to prepare for a successful negotiation by using strategies and tactics.
Authors and Affiliations
Alireza Parvaneh,Vahid Akbari,
The Introduction of Loyalty Programs for the Retail Industry
Customer loyalty presents a paradox. Many see it primarily as an attitude-based phenomenon that can be significantly influenced by customer relationship management initiatives such as loyalty and affiliation programs, in...
A Survey for Investigating Key Performance Indicators in Digital Marketing
Participation in social networks has increased dramatically in recent years. Digital marketing is one of the most important strategies that with the advent of the Internet, not only as one of the possible methods for mar...
A framework for IoT and Blockchain Based on Marketing Systems with an Emphasis on Big Data Analysis
In today's world, huge amounts of information affect all aspects of our lives and play an important role in our decisions. The importance of big data in business, like other key processes in the organization, has not hid...
Business Intelligence Analysis in Small and Medium Enterprises
In order to share knowledge, through discussion and exchange of information, about the technological challenges and management in the digital age, this article discusses in the following sections: First, the mining...
Importance of Accounting Marketing in Post-Corona era
Accounting marketing is an interdisciplinary field that focuses on strategic marketing investments through accounting accuracy and efficiency. Accounting marketing actually means marketing in accounting, which means impl...