OPERATIONAL PR-TECHNOLOGIES AND ADVERTISING IN THE INTERNET
Journal Title: Економіка та суспільство - Year 2017, Vol 12, Issue
Abstract
The essence of the public relations concept (public relations) was investigated. The features of PR-using and advertising in the global Internet network, which provide distribution of information through the Internet and websites are considered the article. The advantages and disadvantages of PR Internet technologies are highlighted.
Authors and Affiliations
Ю. М. Радзіховська
Keywords
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