Responsible Management in the Framework of Market Economy
Journal Title: International Journal of Contemporary Management - Year 2014, Vol 13, Issue 3
Abstract
Background. It is more and more evident that long-term sustainable management cannot be carried out based only on financial data. Corporations operating in market economy environment do not only aim at profit maximization as they have already realized that their performance depends on the sustainability of the environment and society. Financial motivations are the engine of corporate management, however, corporations still can serve commonwealth. Capitalism offers ever so many possibilities, opportunities for corporations to be socially responsibility. Research aim. This study was carried out to examine the CSR attitudes and commitments of the management of a corporation operating in the capitalist environment as well as to study the exact CSR practice of it. Method. The research is based on the questionnaire carried out among domestically and internationally owned SMEs in Hngary. The so-called snowball sample method was used. Key findings. The study attempts to find and reveal the reasons for the gap between the manager attitude and CSR practice based on the VoC.
Authors and Affiliations
Andrea Benedek, Katalin Takács-György
Keywords
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