Attitudes of Female Smokers/Non-Smokers towards Smoke-Free Air Zone Ad Campaign Journal title: Online Journal of Communication and Media Technologies Authors: Çağlar Genç| Anadolu University, Turkey Subject(s): Data Communication and Networks, Technology and Design Education, Development Studies
Green Marketing and the Green Product Buying Behaviors of Consumers: An Application in Atatürk University Journal title: Online Journal of Communication and Media Technologies Authors: M. Serdar Erciş| Atatürk University, Turkey, Arzu Kalafat Çat| Atatürk University, Turkey Subject(s): Data Communication and Networks, Technology and Design Education, Development Studies
RELATIONSHIP BETWEEN SUCCESS FACTORS AND ENHANCED WORK PERFORMANCE OF EDUCATED WOMEN ENTREPRENEURS IN ENUGU URBAN CITY, NIGERIA Journal title: European Journal of Business and Social Sciences Authors: Dr. M.O. Agwu, MNIM, MNISP| Department of Business Administration, Niger Delta University, Wilberfor... Subject(s): Economics, Management Science
A CONCEPTUAL FRAMEWORK ON EVALUATING SWOT ANALYSIS AS THE MEDIATOR IN STRATEGIC MARKETING PLANNING THROUGH MARKETING INTELLIGENCE Journal title: European Journal of Business and Social Sciences Authors: Arslan Ayub| (Corresponding Author ) Iqra University Islamabad, Pakistan (44000) MS Scholar +92 32... Subject(s): Economics, Management Science
FACTORS AFFECTING ATTITUDE TOWARD WEB ADVERTISING – A SCENARIO OF UNIVERSITY STUDENT IN PAKISTAN Journal title: European Journal of Business and Social Sciences Authors: AASMA NAZEER| Lecturer, Business Administration FUUAST, Islambad aasmanazeer@gmail.com , SEYED IBN... Subject(s): Economics, Management Science
FACTORS INFLUENCING MARKETING OF ALCOHOLIC BEVERAGES IN KENYA (A CASE OF EAST AFRICAN BREWERIES) (EABL) Journal title: European Journal of Business and Social Sciences Authors: Mwangulu Johnester Ali| PhD student, Kabarak University; Kenya Subject(s): Economics, Management Science
As mÃdias digitais online no contexto da comunicação organizacional das bibliotecas Journal title: BIBLOS: Revista do Instituto de Ciencias Humanas & da Informacao Authors: Tiago Eloy Zaidan| Instituto Federal de Educação, Ciência e Tecnologia da Paraíba (IFPB) Subject(s): Information Science, Bible, Library Science
IMPEDIMENTS TO E-BANKING SERVICES MARKETING IN DEVELOPING ECONOMIES – A CASE STUDY OF NIGERIAN BANKS Journal title: European Journal of Business and Social Sciences Authors: Dr. Agwu M. Edwin PhD, MSc, MBA, BSc (Hons), NCE, MCMI, MIfL, AMNIM| Senior Lecturer in Strategic Ma... Subject(s): Economics, Management Science
INFLUENCES OF BRAND IN SUBJECTIVE MAGNITUDE OF CHOCOLATE TASTE Journal title: European Journal of Business and Social Sciences Authors: Marcelo Fernandes Costa| (Corresponding Author) Departamento de Psicologia Experimental Instituto de... Subject(s): Economics, Management Science
PRIORITIZATION OF EFFECTIVE MARKETING CRITERIA IN THE CHAOTIC WORLD OF DETERGENT INDUSTRIES Journal title: European Journal of Business and Social Sciences Authors: Mahbobe Tourian| Master of business management- - university of Tehran Tourian_m@yahoo.com, Seyyed A... Subject(s): Economics, Management Science
GET TOUCHED AND GO: EMOTIONAL APPEAL OF GERMAN CAR ADVERTISEMENTS Journal title: European Journal of Business and Social Sciences Authors: Waltraud Brigitte Mayr| School of Languages, Literacies and Translation, Universiti Sains Malaysia 1... Subject(s): Economics, Management Science
THE MARKETING OF SMALL AND MEDIUM ENTERPRISE (SME) PRODUCTS BASED ON FOOD PROCESSING Journal title: European Journal of Business and Social Sciences Authors: Assoc. Prof. Dr. Che Mohd Zulkifli Che Omar| Faculty of Management and Economics Sultan Idris Educat... Subject(s): Economics, Management Science
THE BOSMU MODEL: A DECISION SUPPORT SYSTEM TO CLASSIFY THE BEHAVIOR OF SOCIAL MEDIA USER Journal title: European Journal of Business and Social Sciences Authors: Michele Scalera| Dept of informatics, University of Bari, via E. Orabona 4, 70125 Bari Italy, Christ... Subject(s): Economics, Management Science
CREATING AN IMAGE TRANSFER THROUGH EVENT MARKETING: PRINCIPLES, REQUIREMENTS AND CONSEQUENCES Journal title: European Journal of Business and Social Sciences Authors: Prof. Dr. Gerd Nufer| Reutlingen University, ESB Business School Alteburgstr. 150 72762 Reutlingen,... Subject(s): Economics, Management Science
A SURVEY OF IMPORTANT ATTRIBUTES FOR MARKETING REAL ESTATE DEVELOPMENTS IN METROPOLITAN IBADAN PROPERTY MARKET, NIGERIA Journal title: European Journal of Business and Social Sciences Authors: Sani Kuzayet Shaibu| (Corresponding author) M Sc. Candidate, Department of Estate Management, Obafem... Subject(s): Economics, Management Science