Concept of sustainable chain development in times of globalization
Journal Title: Współczesna Gospodarka - Year 2014, Vol 5, Issue 1
Abstract
The rate of economic, technological, political and legal changes, as well as the complexity of predicting demand, behavior and preferences of consumers, along with expanding markets contribute to the growing importance of sustainable supply chain in the company’s operation, playing a special role in the decision making process and adaptation to the consumer needs of. In order, therefore, to achieve a competitive advantage, it is necessary to maintain the high level of innovation, which should result in the implementation of new solutions, ideas and concepts that contribute to the competitiveness on a global scale.
Authors and Affiliations
Olga Dębicka, Aneta Oniszczuk-Jastrząbek
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